Our Story
About NectarBloom — Natural Hummingbird Nectar™
Shop & Support the Mission
Fresh nectar in a minute.
Every bag of NectarBloom™ funds the guides, the Hummingbird Trail, the lab testing, and the free care resources on this site. When you buy our nectar, you help us keep hummingbird education open, honest, and growing — for every bird lover, everywhere.
NectarBloom™ — 2 lb Bag
Fresh nectar in a minute.
No boiling, no dye. The same sugar hummingbird flowers make. One ingredient, nothing else. Makes up to 160 oz of fresh feeder nectar per bag.
- Fresh nectar in a minute: measure, stir until clear, and pour
- No boiling, no dye
- The same sugar hummingbird flowers make
- One ingredient, nothing else: 100% pure cane sugar
- Lab tested. Resealable 2 lb bag, sourced and packed in the USA
1 Bag · 2 lb
$21.99
Free shipping included
2 Bags · Season Supply
$39.88
Free shipping included
Direct orders are temporarily sold out. NectarBloom™ is still available on Amazon.
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“Your purchase isn’t just nectar — it’s how we keep this hummingbird care library free, accurate, and growing.”
Thank you for flying with us
NectarBloom™ started the way most good things do — with a quiet moment in the garden. Watching a hummingbird hover at the feeder, iridescent in the morning light, we knew these tiny visitors deserved better than red-dyed sugar water from the store.
So we started asking questions. We spoke with bird specialists and studied proper hummingbird feeding to better understand what hummingbirds should be given — and what should be left out. What we learned confirmed what we felt: there was room for a cleaner, more intentional product.
NectarBloom™ was created with that care and intention — one-ingredient, dye-free, and true to what hummingbirds actually need. No red dyes, no preservatives, nothing unnecessary. Just clean hummingbird nectar made with pure cane sugar, the way it should be.
A more thoughtful approach to hummingbird care — from our garden to yours.
What We Stand For
What Makes Our Hummingbird Nectar Different
Organic & Clean
Made from organic cane sugar with nothing added — no dyes, no preservatives, no artificial ingredients. Ever.
Sustainably Sourced
We partner with suppliers who share our respect for the land. Every ingredient is chosen with care and intention.
Made with Heart
This isn't a side project. It's a labor of love from people who spend their mornings watching feeders, just like you.
Premium by Nature
From what's inside the bag to how it arrives at your door, every detail is designed to feel thoughtful and elevated.
Organic & Sustainable
Clean Ingredients for Healthier Hummingbird Feeding
We source pure cane sugar from farms that prioritize sustainable growing practices. No pesticides, no shortcuts — just an honest ingredient for a one-ingredient hummingbird nectar.
Because if we're going to invite hummingbirds into our gardens, the least we can do is offer them something pure.
Behind the Name
Nectar. Bloom.
Nectar — the pure, simple fuel that sustains hummingbirds in nature. It's what draws them in and keeps them coming back.
Bloom — the beauty that follows. The flash of iridescent feathers, the hum of tiny wings, the quiet joy of a garden that feels alive.
Together, they represent what we believe: when you care for the birds, the garden blooms — and so does something in you.
Meet the Founder
Bobby Von Lee — Founder, NectarBloom™
The problem he found
Bobby Von Lee — legally Robert L Traister — started NectarBloom at his kitchen table in Overland Park, Kansas. A feeder in his garden led to a question: what did the birds actually need in the nectar, and what could he leave out?
He went back to published feeding guidance. Audubon advises against “red food coloring, which is not necessary and could also prove harmful to birds.” The Smithsonian says, “Always use refined white sugar (regular table sugar).” Cornell's guidance describes sugar and water at a 1:4 ratio. These are feeding recommendations NectarBloom follows, not endorsements of the product.
Published guidance: National Audubon Society · Smithsonian's National Zoo · Cornell Lab of Ornithology
What he built
He made NectarBloom with one ingredient: pure refined cane sugar, lab tested for purity. It stores dry in a resealable 2 lb bag and mixes at 1 part NectarBloom to 4 parts water. The aim was practical: dissolve quickly without boiling, and leave a clear mixture with nothing settling out.
NectarBloom is co-packed in a family-operated American facility. The cane sugar is sourced domestically, and the bags are printed in the United States.
Bobby shoots the brand's hummingbird photographs and videos himself with a Sony FX3. The AI-generated alternatives get the wings wrong; he wants to show the birds as they are.
Building the business brought a different kind of problem. Before launch, two trademark scam operations tried to extract more than $5,000 through fake government correspondence. He recovered every dollar, filed reports with the FTC and FBI, and wrote about it in The Kansas City Star so the next small business owner would not pay what he paid.
What happened when strangers tested it
Three Amazon Vine reviewers described what they could observe for themselves: how it dissolved, whether anything settled, and how it looked after time in a feeder. They received the product free, and these are excerpts from their Amazon reviews, not site-collected ratings.
Two of the three gave four stars, not five. Their reservations matter alongside their results. Ms. Huntsfer said she had no way to verify the sucrose percentages, so she did not take the lab claims on trust. She tested what she could see. That is a useful check on a founder's own claims.
I refrigerated this NectarBloom mixture and gave opportunity for it to settle. When I checked it later, there was no visible particulate at the bottom of the glass and no unusual residue. The solution remained remarkably clean and clear.
Ms. Huntsfer Quality Goods — Amazon review · 4 stars
Received product free through Amazon Vine
it sat in an actual feeder through actual outdoor heat for the number of days the label recommends before a swap, and it held up clear the whole stretch, no cloudiness or fermentation smell by the time it got changed out.
"Jocko" — Amazon review · 5 stars
Received product free through Amazon Vine
This comes as a finer powder and literally took 5 seconds to mix in using warmish water.
SoCal_T_C — Amazon review · 4 stars
Received product free through Amazon Vine
Those observations do not verify the lab figures or make the reviews an endorsement by a wildlife institution. They tell Bobby something narrower, and useful: these reviewers tried the nectar and reported the results they could see.
Learn more about the best hummingbird plants by US region in our companion gardening guide.
A Better Way to Feed Hummingbirds
Every bag of NectarBloom™ is an invitation — to slow down, step outside, and share a small, beautiful part of your day with the most extraordinary visitors in your garden.
Thank you for being part of this. We're glad you're here.